How Neoseal Transformed Their Loyalty Management with LoyaltyXpert
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Managing dealer and distributor loyalty can be a huge challenge for manufacturing companies. Many rely on manual systems like spreadsheets and WhatsApp messages, which makes it nearly impossible to track data, reward partners properly, or measure business growth. Neoseal, a leading name in the construction chemicals and adhesives industry, faced this exact problem—until they partnered with LoyaltyXpert.
About Neoseal Adhesive Private Limited
Founded in 2011, Neoseal Adhesive Private Limited manufactures and exports solvent cements, waterproofing solutions, synthetic rubber adhesives, and epoxy couplings. With a manufacturing unit in Vadodara and warehouses across India, they distribute products nationwide through an extensive dealer and distributor network.
The Challenge: Manual Loyalty Was Holding Them Back
Before adopting LoyaltyXpert, Neoseal managed loyalty bonuses and engagement manually. Incentives were handled through spreadsheets and WhatsApp messages—informal, time-consuming, and error-prone. This limited visibility into sales performance and made it difficult to track which regions and products were performing well.
The Solution: LoyaltyXpert’s Digital Loyalty Platform
In 2022, Neoseal adopted LoyaltyXpert to modernize their loyalty program. The onboarding was smooth, with the LoyaltyXpert team providing complete support. Since then, Neoseal has:
- Collected better data nationwide to analyze performance by region and product.
- Strengthened distributor and dealer relationships with structured promotions, cash rewards, and gifts.
- Improved trust and security through eKYC for all partners and end users.
- Streamlined engagement with dedicated account managers providing strategies and support.
Watch the Full Video here:
🎥 Hear directly from Nandini about Neoseal Adhesive Private Limited experience with LoyaltyXpert:
The Results: Happier Partners, Better Insights
Channel partners now love the rewards and promotions, leading to higher satisfaction and engagement. Neoseal has real-time data to identify growth areas, optimize promotions, and serve partners more effectively.
“Our partners really love the promos and rewards. LoyaltyXpert has helped us collect better data, serve our partners better, and run promotions smoothly. Their support team is always there when we need them.”
— Nandini, Neoseal
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